Propagent is a company that matches commercial real estate leasees with agents who can help protect their interests in the leasing process.

Propagent contacted CFX to design an identity and web site that would help build confidence and credibility in their market.

Having just defined the company's core visual identity, CFX's next step was to translate the look and feel into an intuitive and attractive web site interface.

Using the brand's primary palette as a foundation, the web site's layout was kept simple and made wise use of whitespace and visual hierarchy to enhance usability.